An interesting article about colour theory, from photons to colour tags (#FFFF00).
The concept of the “lean start-up” has got a lot of traction recently. For those of you who aren’t familiar with the lean start-up methodology, it centres on building products that are relevant to consumers. It does this by suggesting you test your assumptions about customers by building a Minimum Viable Product (MVP), taking it to customers and changing it (or Pivoting) until you have reached Product Market Fit, where you have a business that actually does something of value.
This all seems rather wasteful to me, so I would like to introduce a new start-up company methodology, called The MEAN Start-up.
The MEAN Start-up does away with the wasteful testing of assumptions, creating an MVP and pivoting. Rather than innovating to build a new product and learning from contact with customers, you leave all that hard work to other start-ups run by young passionate entrepreneurs who often read Hacker News and want to give back to the start-up community.
Instead you read Hacker News to find out about other start-ups who have already achieved product market fit and steal their idea. That’s where the MEAN part comes in.
With the idea in hand and a perfect template available (their app), you can easily out-source the creation of your new competing / stolen product to India (or the Philippines) for less than $15k. When you consider that the start-up you have copied / stolen from has probably invested, say 4 person years in getting to the point of product market fit (through developing, iterating, pivoting, etc.), you have just saved yourself around $500k!
You can then spend the rest of your money on PR, marketing and sales people.
My personal favourite example of companies using the MEAN start-up methodology is Zurb, with their app http://verifyapp.com/, which appears inspired by http://fivesecondtest.com. Another example is Facebook, which used to be a lean start-up but has since evolved to the MEAN start-up with its inspiration from Twitter (News Feed), Foursquare (Places), and now Groupon (Facebook Deals).
So don’t waste your time innovating or building something new, simply steal the idea from someone who has already done it!
Standby for my new start-up: SuperBingoCardCreator.com